Twins Special Customer Segmentation
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Twins Special Customer Segmentation

Twins Special Customer Segmentation

Description:

Published: May 19, 2016 2 0 1.1K
By: Nolan Roach, California State University San Marcos
Category: Marketing

A group of five students, including myself, embarked on a four month project that involved identifying the customer segments with in the martial arts industry. We then combined this information with their existing brand mapping to allow Twins to produce a better marketing strategy.

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Gabrielle Rodas Royce Rowan